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ABOUT US
-- the beginning --
Why We Started
74% of our current 400 million Indian vegetarian population is protein deficient, mainly due to lack of awareness among the public and predominantly cereal-based diets.
81 percent Indians claim to replace at least one meal each day with a snack which is unhealthy.
Hence we have created a range of protein rich snacks in a day-to day consumable form for the average Indian which are both healthy and tasty.
-- our activities --
What We Do
Thus providing Indians with a range of vegetarian low calorie protein-rich snacking options like Protein laddoos, Protein trail mix , Protein rich cocoa latte, etc.
All our raw materials are completely organic and are sourced from farms of the western Maharashtra region.
The impact of our business will benefit close to 2000 farming families.
Our Innovation is in infusing easy to digest protein rich ingredients like oats/chickpeas/peanut in day to day consumable form (laddoos, papads, etc.) without compromising on taste or health.
All our recipes are devised together by renowned chefs and dieticians, considering the Indian nutrition needs and taste buds.
What’s more is our products are widely liked for not compromising on taste and quality of snacks, making them both yummy and filling, our verified product reviews are testament to that.
-- the mission --
What We Aim
Our aim is to make effective positive changes in meeting nutritional needs for Indians, starting with Protein. We have already met the protein needs for over 1000 times till date!